Articles for sale

#2996. Do Organizational Personification and Personality Matter? The Effect of Interaction and Conversational Tone on Relationship Quality in Social Media

December 2026	publication date
Proposal available till	29-06-2025
4 total number of authors per manuscript	3510 $

The title of the journal is available only for the authors who have already paid for

Journal’s subject area:

Economics, Econometrics and Finance (miscellaneous); Business, Management and Accounting (miscellaneous);

Places in the authors’ list:

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Free	Free	Free	Free
1050 $	940 $	820 $	700 $
Contract №2996.1	Contract №2996.2	Contract №2996.3	Contract №2996.4

1 place - free (for sale)
2 place - free (for sale)
3 place - free (for sale)
4 place - free (for sale)

Abstract:
Research shows that an organization can increase its personification and personality aspects on social networking sites by adopting an interpersonal approach to communication. This personification of the organization led to an increase in perceived investment in the relationship, which ultimately led to an increase in the perceived quality of the relationship in relation to the organization.
Keywords:
conversational tone; interaction; personality; personification; relationship quality

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