#2351. No longer green with envy: Objectifying and destroying negative consumer emotions

August 2026publication date
Proposal available till 30-05-2025
4 total number of authors per manuscript2520 $

The title of the journal is available only for the authors who have already paid for
Journal’s subject area:
Economics, Econometrics and Finance (all);
Sociology and Political Science;
Places in the authors’ list:
place 1place 2place 3place 4
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Contract №2351.1 Contract №2351.2 Contract №2351.3 Contract №2351.4
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2 place - free (for sale)
3 place - free (for sale)
4 place - free (for sale)

Abstract:
Envy is a natural emotion that can occur to anyone. While envy can be beneficial in a way, it can also bring negative implications on self-regulatory resources as well. A novel coping mechanism is proposed to help mitigate self-regulatory failure elicited by envious feelings. The research demonstrates that envy loses its potency when such feelings are objectified by writing about them on a piece of paper, and then physically destroying them.
Keywords:
acquisitiveness; cognitive resources; envy; experimental studies; indulgent spending; objectification; self-regulation; volunteering

Contacts :
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