#11697. Exploring the relationship between global Twitter campaigns and domestic law: methodological challenges and solutions

July 2026publication date
Proposal available till 11-05-2025
4 total number of authors per manuscript0 $

The title of the journal is available only for the authors who have already paid for
Journal’s subject area:
Law;
Communication;
Computer Science Applications;
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Abstract:
This study uses nearly one million Tweets from eight campaigns targeting seven countries to explore the relationship between social media and domestic legal change, specifically in the area of women’s rights. The research is underpinned by a critique of the spiral model of human rights change and second wave normative scholarship. The study focuses on quantifying contextual, independent (online behaviours), and dependent (legal change) variables in order to model the effectiveness of the campaigns. It may be that these campaigns are indeed leading to the change sought after by domestic women and girls, and that, as many posit, the weight of the international attention leads to positive outcomes. Equally, it may be that the campaigns are ineffective or, worse, lead to harmful government backlashes. This article in particular focusses on the methodological challenges and solutions with this kind of large-scale comparative social media research.
Keywords:
Human rights; methodology; social media; transnational advocacy networks; women’s rights

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