#6380. Understanding how customers engage with social tourism websites

November 2026publication date
Proposal available till 22-05-2025
4 total number of authors per manuscript0 $

The title of the journal is available only for the authors who have already paid for
Journal’s subject area:
Tourism, Leisure and Hospitality Management;
Computer Science Applications;
Information Systems;
Places in the authors’ list:
place 1place 2place 3place 4
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2350 $1200 $1050 $900 $
Contract №6380.1 Contract №6380.2 Contract №6380.3 Contract №6380.4
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2 place - free (for sale)
3 place - free (for sale)
4 place - free (for sale)

More details about the manuscript: Science Citation Index Expanded or/and Social Sciences Citation Index
Abstract:
Purpose: This paper aims to analyse the effect of technology acceptance variables on customer attitude and customer engagement behaviours (CEB) with social tourism websites (STWs). Design/methodology/approach: An empirical study was carried out with 346 customers. A model was developed to analyse the relationships between CEB and their determinants. Partial least squares – structural equation modelling was used to test the model.
Keywords:
Customer engagement behaviours; Purchase; Referrals; Social tourism website; Tourism; WOM

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