#5254. Social impact through family firms’ interorganizational relationships within a community and a cooperative: An embedded view of stewardship

August 2026publication date
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Marketing;
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Abstract:
Current literature provides limited understanding on the processes through which interorganizational relationships contribute to social impact. We focus on a context, which is uniquely suited to understanding this phenomenon: a cooperative composed of family firms that operate in a rural community. We draw on stewardship and embeddedness perspectives to understand the way interorganizational relationships within a community and a cooperative allow family firms to engage in social impact. Relying on abductive logic and a qualitative multiple case study research, this study unveils the micro-processes and mechanisms through which interorganizational relationships within a cooperative and a community allow firms to operate on a continuum comprised of social value generation, sharing and replication practices. An embedded form of stewardship emerges as a core mechanism for interorganizational social impact activities. A conceptual model, based on generating, sharing and replicating processes of social impact is proposed. Implications and opportunities for further research are presented.
Keywords:
Cooperatives; Embeddedness; Family Firm; Interorganizational relationships; Social Impact; Stewardship

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