#4324. Political storytelling of Ekrem ?mamo?lu on Instagram during 20XX Istanbul mayoral elections in Turkey

September 2026publication date
Proposal available till 03-06-2025
4 total number of authors per manuscript0 $

The title of the journal is available only for the authors who have already paid for
Journal’s subject area:
Cultural Studies;
Anthropology;
Places in the authors’ list:
place 1place 2place 3place 4
FreeFreeFreeFree
2350 $1200 $1050 $900 $
Contract №4324.1 Contract №4324.2 Contract №4324.3 Contract №4324.4
1 place - free (for sale)
2 place - free (for sale)
3 place - free (for sale)
4 place - free (for sale)

Abstract:
This study aims to shed light on the visual aspect of digital storytelling during elections and its effects on a candidate’s overall campaign narrative. Focusing on Turkey’s 20XX mayoral elections, the study examines how Ekrem Imamoglu from the main opposition Republican People’s Party (CHP), who was elected mayor of Istanbul used visual imagery in terms of political storytelling on Instagram. The study utilises an image type analysis and reports findings from 261 Instagram posts shared on Imamoglu’s verified Instagram account during the last month of the initial election on 31 March 20XX (n = 167) and the rerun election on 23 June 20XX (n = 94). Utilising these image types, he mainly pursued unifying and personal/biographical political storytelling narratives through visuals on Instagram. During the re-election period, he also pursued an incumbent strategy in addition to existing storytelling strategies.
Keywords:
Digital storytelling; elections; campaign narrative; Ekrem Imamoglu; Instagram

Contacts :
0