#3434. Beyond Likert ratings: Improving the robustness of developmental research measurement using best–worst scaling

July 2026publication date
Proposal available till 24-05-2025
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Journal’s subject area:
Experimental and Cognitive Psychology;
Arts and Humanities (miscellaneous);
Psychology (miscellaneous);
Developmental and Educational Psychology;
Psychology (all);
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Abstract:
Some of the ‘best practice’ approaches to ensuring reproducibility of research can be difficult to implement in the developmental and clinical domains, where sample sizes and session lengths are constrained by the practicalities of recruitment and testing. Here we demonstrate that best–worst scaling (BWS) provides a superior alternative to Likert ratings for measuring children’s subjective impressions. Individual children’s ratings in the BWS condition were significantly more consistent from session 1 to session 2 than those in the Likert condition, a finding we also replicate with a large adult sample (N = 72). These findings indicate that BWS is a developmentally appropriate response format that can deliver substantial improvements in reliability of measurement, which can increase our confidence in the robustness of findings with children.
Keywords:
Best-worst scaling; Children; Development; Face perception; Measurement; Trust

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