#3183. Semantic ambiguity and memory

July 2026publication date
Proposal available till 11-05-2025
4 total number of authors per manuscript0 $

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Journal’s subject area:
Arts and Humanities (miscellaneous);
Psychology (all);
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Abstract:
The emotional ambiguity shows that as items are encoded, individuals process the ambiguity as well as the intensity of their valence. The hypothesis predicts three signature effects, all of which have been reported: ambiguity-driven declines in valence-arousal correlations, a quadratic law relating perceived valence to valence ambiguity, and improvements in episodic memory as a function of increases in valence ambiguity. The research suggests that all three effects should be observed for other attributes. It appears that individuals process the ambiguity as well as the intensity of many semantic attributes, and hence, the memory effects of such attributes can be due to either or both.
Keywords:
Ambiguity ? Intensity designs; Attribute ambiguity; Attribute intensity; Fuzzy-trace theory; Quadratic law

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