#11899. All Earned Revenue is Not Created Equal: Revenue Embeddedness as a Framework for Exploring Crowding-In/Crowding-Out Effects
July 2026 | publication date |
Proposal available till | 13-05-2025 |
4 total number of authors per manuscript | 0 $ |
The title of the journal is available only for the authors who have already paid for |
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Journal’s subject area: |
Sociology and Political Science;
Public Administration;
Business and International Management;
Strategy and Management; |
Places in the authors’ list:
1 place - free (for sale)
2 place - free (for sale)
3 place - free (for sale)
4 place - free (for sale)
Abstract:
Nonprofit organizations increasingly rely on earned revenue to sustain their mission-driven activities. Previous research examining the effects of earned revenue on other income streams tends to study earned revenue in the aggregate. Using panel data from 12,372 organizations from 20XX to 20XX, this analysis applies a framework of revenue embeddedness to link earned revenue activities to mission and analyze the effects of earned revenue activities on donations. Earned revenue activities offering new products or services to existing donors appear to complement individual donations. These findings have theoretical and practical applications related to how nonprofits pursue earned revenue.
Keywords:
Competition; Crowd-out; Donations; Earned revenue; Organizational identity
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