#10810. Journal of Marketing Education: A Retrospective Overview Between 1979 and 20XX

September 2026publication date
Proposal available till 10-05-2025
4 total number of authors per manuscript0 $

The title of the journal is available only for the authors who have already paid for
Journal’s subject area:
Education;
Marketing;
Places in the authors’ list:
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Abstract:
The primary objective of this study is to provide a retrospection on the emergence and growth of research in marketing education using bibliometric methods.
Keywords:
bibliographic coupling; bibliometrics; network analysis; scientometrics; systematic review

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