#10114. Modeling public perception in times of crisis: discursive strategies in Trump’s COVID-19 discourse

September 2026publication date
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Abstract:
The article presents an attempt to analyze the strategic perspective of discourse, applying Critical Discourse Analysis (CDA) concepts and Crisis Communication analytical tools. The study aims to reveal key strategies employed by a political actor to form public perception while communicating a crisis, based on Donald Trump’s discourse on the COVID-19 pandemic.
Keywords:
Crisis communication; critical discourse analysis; discursive strategy; Donald Trump; political discourse

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