#10086. Sporting celebrity and conspicuous consumption: A case study of professional footballers in England

September 2026publication date
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Journal’s subject area:
Social Sciences (miscellaneous);
Sociology and Political Science;
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More details about the manuscript: Science Citation Index Expanded or/and Social Sciences Citation Index
Abstract:
Association football is a lucrative sport with high financial rewards for top players. However, there has been little empirical work on the lifestyles of professional footballers. Based on interviews with 29 current and former male professional footballers, this paper examines the relationship between money, status and image management within and outside the changing room. The concept of conspicuous consumption is used to help explain players’ attitudes to money, their relationships with others within the football environment and how they advertise their earnings in an environment where open discussion of wages is seen as taboo.
Keywords:
celebrity; conspicuous consumption; image management; money; presentation of self; professional football; thorstein veblen; wage disparity

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