#5474. The Impact of Coproduction Resentment on Continuation Intention

September 2026publication date
Proposal available till 18-06-2025
4 total number of authors per manuscript0 $

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Journal’s subject area:
Education;
Computer Networks and Communications;
Information Systems;
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Abstract:
Coproduction is defined as collaboration between an organization and the consumer in the design, marketing, or delivery of goods or services, which the consumer ultimately utilizes. While coproduction has existed for decades, the transition from a full-service to a coproduction environment, if not handled correctly, can be met with apprehension, resistance, or resentment by the consumer. The impact of coproduction resentment has received limited attention in information systems research. This study highlights the importance of including coproduction in the nomological net and explores the impact of coproduction resentment on continuance intention within the context of self-service technology, in particular self-checkout.
Keywords:
Coproduction; coproduction resentment; IS continuance model; self-checkout

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